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  • Meet Me in St. Louis: NHL's Blues Team w/ 4th Floor Creative, 2WEI for New Intro

    Many professional teams spend all offseason coming up with a killer cinematic intro video that their fans will see before their home opener, but the St. Louis Blues reimagined a timeless classic with some help overseas. Leaning on "Meet Me in St. Louis," a song made famous by Judy Garland in the ...

  • Creating New Experiences Within the Walls of Entertainment Venues

    Discover how creative technology companies, marketing agencies, and storytellers are dreaming up and activating the engaging experiences for stadium, unique entertainment venues, and location-based experiences. This session will uncover how immersive technologies, interactive content, and digital...

  • ESPN's Linda Schulz Previews NHL Opening Night Tripleheader From Salt Lake City

    After opening in Prague over the weekend, the NHL 2024-25 season begins in North America tonight with an opening night tripleheader on ESPN and ESPN+. ESPN’s NHL studio show, The Point, is emanating live from the Delta Center in Salt Lake City with a GameDay-style atmosphere celebrating the highl...

  • ESPN's Tommy Mitchell on Joining the Monday Night Football Operations Team

    ESPN's Monday Night Football is in the thick of, perhaps, its busiest stretch of the entire season. Fresh off back-to-back weeks of two-game nights, the crew is now headed to Arrowhead as the New Orleans Saints visit the defending Super Bowl Champion Kansas City Chiefs to close out NFL Week 5.

    N...

  • NBC Sports California Reflects on the Final A's Game at the Oakland Coliseum

    It was a sad day in the city of Oakland - and for baseball fans at large - on Sept. 26, when the Oakland A's played their final game at the Oakland Coliseum, a stadium and city the team have called home for more than half a century.

    The team's regional sports network partner, NBC Sports Californ...

  • Adventures in Live Cloud Production: NHL

    The NHL continues to embrace new cloud-based live productions, most recently using the cloud to create a main broadcast as well as an alternate feed. The NHL’s Grant Nodine and AWS’ Andrew Reich take to the stage to discuss the project, the technologies involved, and what it means not only to the...

  • How Alex Morgan's Final NWSL Game Became a Multi-Network Simulcast

    When women's soccer legend Alex Morgan announced on Thursday that she would be retiring from the game, the NWSL opted to go the extra mile to make sure her final outing on Sunday would be available to as many fans as possible. After a flurry of logistical maneuvering behind the scenes over the ne...

  • Prime Video, TNF, and Next-Level Streaming: A Keynote Conversation

    Over the past few years, Prime Video has emerged as a force to be reckoned with in live sports, both in the United States and globally. With the second season of Thursday Night Football under its belt — and with a wealth of other live sports properties to deliver — what innovations are the emergi...

  • Freedom Broadcast Studios Remotely Produces Browns-Seahawks Preseason Game

    Remote production is nothing new in the sports broadcasting community, but when live games add an increasing amount of factors that can cause a greater possibility for failure, the routine can become a high-wire act. Prior to the start of this upcoming weekend's start to the NFL regular season, t...

  • Meta's Sarah Malkin On How Meta Quest 3 Allows Greater Fan Engagement With VR

    Whether it’s watching localized broadcasts of the National Basketball Association through League Pass or international competition during this year’s Summer Olympic Games, Meta is leading the pack with accessible VR experiences for fans across the globe. With the Meta Quest 3 headset, as well as ...

  • Chloe Pavlech On How Incorporating VR Can Help Athletes NIL Journey, and More

    With the introduction of NCAA athletes gaining access to NIL (Name, Image, Likeness) rights, the sports world has undergone significant transformation. Student-athletes can now build a brand around their followers by creating new content, advertising, and more. The integration of advanced technol...

  • Adventures in Live Cloud Production: ESPN

    Over the past two years, ESPN has pushed the boundaries of live cloud-based production with several real-world deployments and a plethora of behind-the-scenes tests. Now, ESPN is focused on building a robust baseline to operate different cloud-based workflows from. In this fireside chat, ESPN tec...

  • The Caitlin Clark Effect: A Peek at the Indiana Fever's Digital Content Strategy

    The Caitlin Clark Effect. It's been said many times and has generated positive change throughout the professional and collegiate ranks of women's basketball, but the entity feeling its direct impact is the Indiana Fever.

    Matching the NCAA's all-time leading scorer with last year's No. 1 overall ...

  • NHL in ASL Alternate Broadcasts Bring Stanley Cup Final to the Deaf Community

    This year's Stanley Cup Final was not only a seven-game thriller but also the catalyst for a first-of-its-kind, alternate telecast serving the deaf and hard-of-hearing community, NHL in ASL.

    For every game of the Final, the NHL produced live game coverage presented with commentators communicatin...

  • The Evolution of Regional Distribution and the Enduring Value of Local Sports

    The local sports media business is going through a distributive evolution. This opening session from sports-media veteran and strategic advisor Patrick Crakes offers a look into the current state of the distribution and business landscape along with insights into a future that embraces multiple f...

  • The Only Way is Up: A 9:16 Content Production Masterclass

    A panel of producers and agencies showcase their work and share best practices when it comes to producing live and on-demand content for mobile: outlining what works, and what doesn’t, and providing the secret to ensuring broadcasters and ‘Generation TikTok’ alike are engaged.

    Speakers:
    Tim Stot...

  • Texas' Jeff Hanel and the Next Gen of Live College Video: A Keynote Conversation

    Major athletics programs nationwide will settle into new conference homes this summer. One of the biggest is the arrival of the Texas Longhorns to the Southeastern Conference (SEC). A massive facility build in Austin, as well as a rebuilding of an in-house ahtletic department arm are prepared to ...

  • FloSports Makes History with First In-car Camera in Dirt Racing

    Now in its seventh year, FloSports' FloRacing streaming platform continues to grow and is now looking to bring some of the staples of big time racing coverage to its motorsports productions. On May 26 at High Limit Racing's Bob Weikert Memorial at Port Royal Speedway, FloSports deployed an in-car...

  • PWHL Finals: Raycom Sports, Sky Candy Studios Deploy Live Drone Over the Ice

    In what has quickly become Boston's "hottest ticket in town," the PWHL Walter Cup Finals will return to the sold-out Tsongas Center tonight for a winner-take-all Game 5. With plenty of eyeballs expected on the broadcast across the U.S. and Canada, The PWHL's U.S. production partner Raycom Sports ...

  • How College Football Is Driving the Next Generation of Graphics Package

    College football presents one of the most unique challenges in all of sports-graphics in that broadcasters must create a package that serves the needs of both marquee primetime games and the sheer volume of games on the schedule. With a plethora of new graphics packages launched over the past 12 ...

  • Joint SVGW & #GALSNGEAR Lunch Panel: "The Future of Story"

    At this years NAB Show, SVGW partnered with #GALSNGEAR to discuss new technologies that are changing storytelling in sports and beyond. Find out the latest tools and strategies for audience engagement. Learn what these innovators are doing to stay on the leading edge.

    Speakers:
    - Andrea Berry, ...

  • At Kentucky Derby, NBC Sports Nails a Historic Photo Finish

    The 150th running of the Kentucky Derby was one for the ages as an upset winner, Mystic Dan, took the spoils in a photo finish that drew more viewers to the event than any year since 1989. NBC Sports was there to cover all of the action on a memorable day at Churchill Downs.

    In this episode of S...

  • Allegiant Stadium Shines: Behind the NFL's In-Stadium Show of Super Bowl LVIII

    On Feb. 11, 2024, Allegiant Stadium will host one of the most-watched sporting events on the calendar: Super Bowl LVIII. The Raiders re-take the stage to explain how their in-venue production team entertained fans during the NFL’s championship game, how they worked with CBS Sports to enhance thei...

  • How FOX, NASCAR Adjusted on Fly for Hastened 'Clash at the Coliseum'

    As the weather forecast continued to look bleaker by the hour last Saturday, NASCAR made the unprecedented decision to move The Clash at the Coliseum a full a day earlier – creating a scenario almost unheard of in live-sports production. With the threat of severe weather Sunday and throughout the...