LA Dodgers' Jessica Rae on World Series In-Venue Shows in Chavez Ravine
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16m
Attending a World Series game is a bucket-list item for many baseball fans, but producing the in-venue experience for your home crowd is an indescribable feeling for production professionals at any club in Major League Baseball. In the case of the Los Angeles Dodgers, the gameday productions of this year's championship series against the New York Yankees have integrated two important elements to their script: a fitting tribute to Dodgers legend Fernando Valenzuela prior to Game 1 and a live performance of Ice Cube on the field prior to Game 2.
Los Angeles Dodgers' Producer of Marketing, Communications, Community Relations & Broadcasting, Jessica Rae, details when the club begins prepping their productions for the postseason, how videoboard shows during the regular season compare to the playoffs, how they worked with the league and FOX Sports to pull off both activations, and what it means to play a vital part in the franchise's run to a potential second title in four years.
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