The FAST Factor: Sports Joins the Latest Streaming Party
SVG Digital Engagement Forum 2025
•
30m
FAST (free ad-supported streaming television) is a booming segment of digital media, but sports has only recently begun to carve out a space within it. This panel examines the challenges and opportunities of FAST channels, with lessons from early adopters.
Panelists:
Brian Gilmore, NBC Sports, Vice President, Sports Programming
Dan Marshall, Amagi, EVP, Sales (Global SaaS)
Felipe Salz, NBA, Associate Vice President, Media Distribution & Partnerships
Moderator:
Kristian Hernández, SVG, Senior Editor
Up Next in SVG Digital Engagement Forum 2025
-
HBS’s Tim Stott on a Host Broadcaster...
Massive international sporting events are coming to American shores – the FIFA Club World Cup, the FIFA Men’s World Cup, the Summer Olympics – and the term of the “host broadcaster” is becoming more common in our lexicon. How are host broadcasters being tasked with providing their many rightshold...
-
Monetization in the Live Stream: How ...
Generating ad revenue and driving partner value and exposure are paramount to the future growth of the streaming sports business. From more traditional pre-roll, mid-roll, and in-stream ads to intentional graphical treatments like L-bars, squeezebacks, and reveals, how are modern sports propertie...
-
State of the Tech: Live Streaming Del...
Seamless delivery is the cornerstone of engaging live sports experiences. This session provides an update on the latest advancements in playback, distribution, monitoring, and more, featuring insights from leading vendors.
Panelists:
Vikram Arumilli, IMAX, SVP & GM, Streaming and Consumer Techno...
