Eagles’ Sarah Zangrilli on Grabbing Attention with Engaging Short-Form Content
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The Philadelphia Eagles have returned to their second Super Bowl in three seasons, and to chronicle this month’s long journey to the biggest game on the calendar, the Digital and Social Media crew have found a sweet spot of short-form content that fires up the masses and showcases the personality of players on the roster.
In New Orleans, Philadelphia Eagles’ VP, Digital Strategy, Sarah Zangrilli breaks down the excitement over the last week leading up to Sunday’s game, why content made during the NFC Divisional and Championship Game was extremely popular with the fanbase, and what lifting the Lombardi Trophy would mean to the entire department.
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