SVG NEXT: AI, XR, and Beyond

SVG NEXT: AI, XR, and Beyond

The Sports Video Group debuted a brand new event for 2024 – SVG NEXT: AI, XR, and Beyond. On Nov. 13 at the Luxe Sunset Blvd. Hotel in Los Angeles, SVG took attendees on an insightful journey into the future of the media and entertainment industry and how emerging technologies are expected to impact the sports-production community in the coming years. The program delved deep into the transformative potential of cutting-edge technologies like Artificial Intelligence (AI), Extended Reality (XR), virtual production, real-time fan engagement tools, and other next-gen innovations.

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SVG NEXT: AI, XR, and Beyond
  • Welcoming Remarks

    Gregg Katano, Cosmos Collab, CEO/Founder; SVG NEXT & SVG NEXT ‘Conversations’, Conference Chair and Jason Dachman, SVG, Editorial Director, U.S.​; SVG NEXT Program Director welcome attendees to the first SVG NEXT in Los Angeles.

  • Applying the 2030 Vision to Sports, Broadcast and Other Media

    MovieLabs, on behalf of its member studios, released “The Evolution of Media Creation” whitepaper (often referred to as the ‘2030 Vision’), which laid out a bold 10-year vision for the adoption of new technologies to aid in content production, post, and VFX. In this session we’ll assess what they...

  • It’s the Human Experience, Stupid! Find the Magic When Betting on Next-Gen Tech

    Avi Bar-Zeev brings a wealth of experience from his senior engineering and prototyping roles at leading tech companies like Microsoft, Linden Labs, Amazon, and Apple (notably with the Apple Vision Pro), his role as co-founder and director at Keyhole which evolved into Google Earth, and designing ...

  • What’s Next: How Sports is Redefining Live Production and Fan Engagement

    Join visionary production leaders as they share their insights on the next generation of technology and fan experience. Learn how bleeding-edge technologies are expected to impact the sports-production community in the coming years and delve deep into the transformative potential of technologies ...

  • Head-Mounted Displays and Bringing VR, AR, and Mixed Reality to the Mainstream

    Head-Mounted Displays have come a long way since their inception, and their current state reflects significant advancements in both technology and applications, but also challenges. Hear from an HMD trailblazer on what we’ve learned so far and how we can all navigate the space and create opportun...

  • Creating Next-Level Immersive Experiences Through XR and Spatial Computing

    XR (Extended Reality) and spatial computing are transformative technologies that are redefining how we interact with both the physical and digital worlds. Experience and discover the process behind some of the most innovative XR and spatial-computing activations.
    Moderator: Jay Tucker, UCLA Ander...

  • Real Talk on Artificial Intelligence

    A pair of leaders in the AI space take the stage to demystify the myths, allay the fears, and identify the benefits of AI across all forms of the creative production process.

    Speakers:
    Rick Champagne, NVIDIA, Director, Media & Entertainment Industry Strategy and Marketing
    Parth Patil, AI Special...

  • AI in Sports Production: Content Creation, Broadcasting, and Fan Engagement

    AI is transforming every aspect of the content ecosystem. Discover how AI Is making content creation more efficient, delivery more targeted, and consumption more personalized through practical AI applications and processes.

    Panelists:
    Simran Butalia, Twelve Labs, Senior Solutions Architect
    Rick ...

  • How Fox Sports Is Taking Virtual Production to New Heights

    After launching groundbreaking studio projects in recent years with its NASCAR virtual studio in Charlotte, NC; LED-fueled FOX NFL Sunday studio in L.A.; and AR-powered 2022 FIFA World Cup set in Doha, FOX Sports changed the game once again with a new 360-degree immersive XR studio environment fo...

  • Virtual Production and AR Graphics: Demystifying Tools, Technologies, and Trends

    Discover the innovative blend of LED stages, Unreal Engine, XR multicam technology, and dynamic real-time graphics to support your live-action productions. Virtual production has already been a gamechanger for the industry, but with its growth comes a wave of new tools, technologies, and methodol...

  • How Cosm’s Immersive Venues Take Fans Beyond the Front Row

    Through their combination of state-of-the-art venues, innovative display technology, advanced production capabilities, live-sports programming, and elevated hospitality, hear how Cosm is re-defining the fan experience through “Shared Reality.”

    Presenter:
    Devin Poolman, Cosm, Chief Product and T...

  • Larger-Than-Life Live Sports Viewing: Re-imagining the Location-Based Experience

    As the demand for immersive and communal sports viewing experiences grows, location-based entertainment is evolving to offer fans something far beyond the traditional watch party. From the state-of-the-art permanent and pop-up venues to the expansive virtual worlds fueled by XR, hear how the loca...

  • Broadcast Reimagined: Crafting Immersive Fan Experiences

    Join Jeff Hobbs, Virtual Production Sales Manager at Disguise/Meptik, for a look into how broadcast media can break free from the TV studio to engage fans in arenas and venues. Drawing on experiences from iconic events like the Olympics, World Cup, EURO, and Elections, Meptik and Disguise will sh...

  • SVG NEXT Chair Gregg Katano Talks AI, XR, Virtual Production and More

    The Sports Video Group debuted a brand new event last month with SVG NEXT: AI, XR, and Beyond. Held in Los Angeles on Nov. 13, the event took attendees on an insightful journey into the future of the media and entertainment industry and how emerging technologies are expected to impact the sports-...

  • WBD's Dylan Boucherle on Virtual Production and LED Volumes at TNT Sports

    TNT Sports' Atlanta headquarters has undergone a massive transformation over the past handful of years. In addition to building out control rooms for REMI production, the company is also investing in significant technical innovations, including virtual production, AR-graphics-enhanced live studio...