Gridiron Graphics: A Creative Roundtable With NFL Rightsholders
SVG GFX 2025
•
39m
There is no property in sports — or in all of media, for that matter — that attracts more eyeballs than the National Football League. Join representatives from major NFL rightsholders as they delve into the cutting-edge creativity and technological advances driving NFL broadcast-graphics packages. From animations and insert packages to AR and data visualization, learn how these graphics shape the viewer experience and reflect the culture of America’s most-watched sport.
Panelists:
Komal Bhukhanwala, CBS Sports, VP, Graphics Innovation and Design
Phil Guthrie, Two Fresh Creative, Founder and Executive Creative Director
Gary Hartley, Fox Sports, EVP / Creative Director
Thomas Maloney, ESPN, Senior Art Director
John Schleef, NBC Sports & Olympics, Art Director
Moderator:
Tim O’Shaughnessy, ESPN, Creative Director; SVG Graphics Committee Chair
Up Next in SVG GFX 2025
-
Inside NBC’s Groundbreaking Design Wo...
Go behind the scenes with NBC Sports' creative team to explore the vision, design process, and innovative techniques used to develop the graphics package and overall visual identity for its Paris 2024 Olympics broadcasts.
Presenter:
David Barton, NBC Olympics, VP, Creative -
The Fox Sports Way: Super Bowl LIX, E...
Discover how Fox Sports leverages AR graphics, XR multicam technology, and advanced LED displays to elevate storytelling across the biggest stages in sports, including Super Bowl LIX and EURO 2024. Fox Sports leaders discuss how technology empowers their ability to captivate audiences, create com...
-
How ESPN Is Blazing the Live Animated...
Get an inside look at how ESPN pulled off two of the most groundbreaking broadcasts of 2024 just weeks apart. In this can't-miss session, ESPN Creative Studio leaders go behind the scenes of The Simpsons Football Funday NFL altcast and Dunk the Halls NBA altcast, including the creative strategy, ...