Maximizing a Flagship Cricket Series to Deliver Record Fan Engagement
SVG Europe's Digital Content Summit 2026
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16m
In this special showcase session, the England and Wales Cricket Board (ECB) and Little Dot Sport explain how they delivered record digital engagement during the 2025 England v India series, one of the biggest events in the cricketing calendar, despite the battle for attention on social media being fiercer than ever before.
Presenters:
Greg Stobart, England & Wales Cricket Board (ECB), Digital Content Lead
Jimmy Graham, Little Dot Sport, Content Strategist
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