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Canon consistently plays a vital role on any flavor of live event production, but in the venue space, the company is known for working with teams and venues to provide the desired lenses that these clubs ask for. At UBS Arena, Canon's line of products can be seen on a ton of the broadcast cameras...
Open to the public for the last 16 months, UBS Arena in Belmont Park, NY has truly become the go-to destination for hockey and premier entertainment fans alike. Since it's opening, the production and operations teams have hit their stride to get where they are now.
Once seen as a niche element to in-venue productions within the National Hockey League, on-ice projections have become a staple at all NHL arenas. As technology continues to evolve, augmented reality (AR) has given a major face lift to these activations by providing three-dimensional content.