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Inside the CBS Sports Package Rebrand

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What’s New in AR/VR Graphics?: Unreal, Real-Time, and the Future of Sports Broadcasts

SVG Sports Graphics Forum 2022 • 42m

Up Next in SVG Sports Graphics Forum 2022

  • Inside the CBS Sports Package Rebrand

    CBS Sports’ creative team goes behind the scenes of how they rebranded their entire graphics package, which launched at Super Bowl LV.
    Komal Bhukhanwala, CBS Sports, Senior Art Director
    Phil Guthrie, Two Fresh Creative, Creative Director / Owner
    JP LoMonaco, CBS Sports, VP, On-Air Gra...

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    The arrival of the pandemic forced a tectonic shift in the way sports-graphics and creative teams operate. Many of the remote and virtual workflows are here to stay, and production pipelines will never be the same. Hear how three networks have analyzed their business strategies and adapted to new...