The ‘BetCast’ and Beyond: Inside RSNs Plans for Betting and Gamification
SVG RSN Summit 2022 • 1h 3m
As RSNs look to capitalize on the expected revenue boost offered by legalized sports betting in their respective states, several have launched “BetCast” alternative presentations of games, wagering-focused studio shows and original programming, predictive-gaming contests for fans, and more. RSN leaders discuss how they incorporate wagering content into their broadcasts, how they are using gamification to engage viewers, and what the future holds for sports betting at the RSN level.
Danielle Cranin, NBC Sports, Director of Content Integration & Partnerships, Betting & Gaming
Talaya Gaines, MSG Networks, VP, Content Strategy and Original Programming
Mike McCarthy, Marquee Sports Network, General Manager
Howard Zalkowitz, NESN, Executive Producer
Jason Dachman, SVG, Chief Editor; 2022 RSN Summit Program Director
Up Next in SVG RSN Summit 2022
A Perfect Game – NESN Leads the Way f...
Join Bob Bolson, Director Solutions Architecture at Imagine Communications, as he talks with Kenny Elcock, VP Engineering at NESN, on planning and implementing the innovative technology behind the RSN’s successful broadcasts in native 4K/HDR.
Kenny Elcock, NESN, VP of Engineering
Enhanced Storytelling Through Automat...
In this presentation, receive a peek inside how Marquee Sports Network leverages real-time data and automation to power customized graphics on Chicago Cubs game broadcasts.
Nick Helling, Graphics and EVS Operator
Patrick Murphy, Sportradar, Director of Broadcast Sales
RSN Production Tech Roundup: Faciliti...
Although the pandemic has forced RSNs to focus on efficiency and flexibility, they are still on the look-out for production tools that can offer that “wow” factor within a broadcast. From high-speed and shallow–depth-of-field cameras to augmented reality and virtual graphics to next-gen viewer-en...