SVG Content Management Forum 2025

SVG Content Management Forum 2025

SVG’s Content Management Forum returned to New York City on July 10 with a full day of sessions packed with media- and workflow-management leaders from major sports broadcasters, leagues, teams, streaming outlets, and technology vendors.

Developed by the SCM Advisory Committee and its Chair Anne Graham (Manager, Media Operations, Strategy, & Technology, Warner Bros. Discovery), this year’s agenda addressed the current state of the industry and how the sports media supply chain is undergoing a drastic transformation. Key topics included storage and archiving on-prem and in the cloud, the rise of AI and its role in automating media management processes, orchestration and workflow-management tools, metadata taxonomy and ontology strategies, the search for the next generation of media managers, and much more.

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SVG Content Management Forum 2025
  • From Paris to Milan, NBC Olympics Continues to Lead the Way in Media Management

    When it comes to managing media, few events on earth present the scale and complexity of an Olympic Games. Take a look back at the NBC Olympics media management team's groundbreaking Paris 2024 production ecosystem — from ingest and metadata tagging to editing, archiving, distribution, and beyond...

  • The Great Integration: Making Your MAM, Storage, and Cloud Systems Work Together

    How can sports-media organizations integrate the myriad technologies in their ecosystem to make everything feel like one cohesive workflow? Media-management leaders from leagues and broadcasters take the stage to talk best practices for navigating today’s ever-changing technological topography an...

  • AI in Action: How Automation Is Reshaping the Media Supply Chain

    AI-driven automation is transforming sports-media workflows, from live clipping and metadata tagging to media discovery and content distribution. How can organizations leverage AI without introducing bottlenecks or losing creative control? What infrastructure is needed to support these innovation...

  • Cloud, On-Prem, & Hybrid: Finding the Right Balance for Your Media Supply Chain

    After rushing to embrace the public cloud during the early part of the decade, many sports-media organizations are now reevaluating their workflow and infrastructure and exploring more-private on-premises or hybrid ecosystems. With rising demands for real-time collaboration and remote production,...

  • Future-Proofing Your Media Library: Storage Considerations for 4K, 8K, and HDR

    How are media companies preparing their organization for the next generation of sports content? Many are looking at new house standards to accommodate larger file formats, doubling or tripling storage, and trying to standardize or at least limit the formats they must support. And, by the way, wha...

  • Industry Workforce Update: Getting Entry-Level Media Managers to the Next Level

    As the industry continues to evolve with new technologies, workflows, and demands, the need for skilled media-management professionals has never been greater. But where is the next generation coming from? And, once you you've recruited them, how do you cultivate their talents and accelerate their...

  • Healthy Vendor/User Marriage: Getting the Best Support From Your Tech Partners

    The vendor/user relationship is like a marriage, requiring trust, communication, and appreciation on both ends. However, ask any married couple: maintaining the relationship is hard work So how can users get the best out of their vendors, and how can vendors lower the stress level for their custo...

  • Maple Leaf Sports & Entertainment Changes the Game with Twelve Labs

    MLSE partnered with TwelveLabs to implement cutting-edge video understanding models that would ultimately transform their creative workflow and free up team bandwidth to focus on other creative assets and solutions. By leveraging TwelveLabs, MLSE was able to turn 16 hours video search and retriev...

  • Welcoming Remarks from Oracle

    The 2025 SVG Content Management Forum opened with welcoming remarks from Steve Botha, Oracle, GVP, Media, Gaming, Sports and Hi Tech.